WE SEE OPTIMISM AS A FORM OF REBELLION.
We are determined to counteract despair and polarization. In parallel to challenges we face; we also have a responsibility to focus on hope.

WE WILL USE CREATIVITY
We contribute with our creativity to amplify messages of hope and progress with concrete examples. We will respect the variety of different perspectives of creativity opposed to the one.

WE WILL COLLABORATE ACROSS SILOS
We generously share learnings, progress and act for the common good. Collectively we can showcase generosity of spirit and understand that we all have a role to play, to encourage and inspire each other.

WE WILL INCLUDE YOUTH
We need to include everyone in creating our common future.

WE WILL USE THE GLOBAL GOALS AS ROADMAP
We believe in the common agenda and more than the bottom line. Our contributions and the way we execute them are aligned with the 17 Globals Goals.